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Download EBOOK The New Successful Large Account Management: How to Hold Onto Your Most Important Customers and Turn Them into Long Term Assets PDF for free


Download EBOOK The New Successful Large Account Management: How to Hold Onto Your Most Important Customers and Turn Them into Long Term Assets PDF for free Category: Business, Finance & Law
The author of the book: Robert B. Miller
ISBN-13: 9780749462901
Edition: Kogan Page Ltd
Date of issue: 3 June 2011
Format files: PDF, EPUB, TXT, DOCX
The size of the: 112 KB
Language: English

Description of the book "The New Successful Large Account Management: How to Hold Onto Your Most Important Customers and Turn Them into Long Term Assets":

Whatever your company's sales revenue, chances are that at least half of it comes from a few crucial accounts. So what does it take to keep them going strong? "The New Successful Large Account Management" shows you how to protect those crucial accounts that you can't afford to lose. This hard-hitting, no-nonsense book describes a unique process that will help to improve your most important business relationships and is crammed with current examples of real success stories and proven strategies to keep your customers coming back. By following the clearly defined and dynamic approach to PDF the account planning process, you will learn how to devise a strategic action plan for managing your key accounts; manage them effectively and profitably; build long-term relationships with clients; improve competitive positions in important accounts; and, move your relationship up the buy-sell hierarchy.
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Robert B. Miller

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